Launched newer revenue streams for the Times of India Group, by extending its legacy brands into newer consumer categories.
Created New Retail Identity for India’s oldest magazine (Femina) – FLAUNT
Driven Femina FLAUNT to be one of the most profitable exclusive labels in Shoppers Stop, in over 60 stores, across 25 cities
Launched & Scaled Viacom’s Consumer Products business in India, making it one of the leading consumer products companies.
Brand & Marketing Communications for global & Indian brands such as Louis Vuitton, Mango, MTV, Seagram’s, Colors TV, MTV, Sony TV, Set MAX, Pepsodent, Carrier Aircon, Ericsson, Nickelodeon, Close-up, Comedy Central, Vh1, indya.com, United Airlines, Lakme, Monsanto, FedEx, South Africa Tourism, Lakme Beauty Salon amongst others
Positioning & Messaging for some of the most well-known brand IPs – Bigg Boss, Fear Factor – Khatron Ke Khiladi, Lakme India Fashion Week, India’s Got Talent, MTV Grind, MTV Music Summit, MTV Style Awards, Nickelodeon Kids Choice Awards, Nick Lets Just Play, and many more.